Equestrian Property Market Remains Resilient as per research by Hamptons International

PUBLISHED: 09:42 10 August 2011 | UPDATED: 19:50 20 February 2013

Equestrian Property Market Remains Resilient as per research by Hamptons International

Equestrian Property Market Remains Resilient as per research by Hamptons International

The equestrian property market has remained resilient over the past five years and last year, properties were sold almost twice as fast than in 2008, according to new research by Hamptons International.

The equestrian property market has remained resilient over the past five years and last year, properties were sold almost twice as fast than in 2008, according to new research by Hamptons International.


The research, conducted for Hamptons Internationals dedicated equestrian division, revealed that in 2010, equestrian properties spent an average of 119 days on the market (i.e. from the day marketing commenced to the day of completion), which is almost twice as fast than in 2008, where properties were on the market for an average of 225 days.


At a time when the pricing of equestrian property has remained remarkably consistent over the same time period, the figures highlight the resilience of this sector of the market.


Nick Hole-Jones, Country House Director at Hamptons International, commented on the findings: A large proportion of equestrian property purchasers who come to us are cash buyers unrestricted by the economic difficulties faced by the mass market. This combination of cash buyers and a niche market sector keeps sales fluid and prices strong, resulting in a buoyant and resilient equestrian property market."


Regional hotspots


Across the Hamptons International network, there are clearly defined equestrian hotspots, with Surrey proving the most popular (29%), closely followed by West Sussex (21%), Hampshire (12%), Gloucestershire (10%) and Buckinghamshire (8%).


Buyer profile


In order to paint a picture of a typical equestrian property buyer, Hamptons International conducted a branch survey to build a buyer profile. The results suggested that the majority of buyers prefer to stay close to home when searching for an equestrian property, with 76 per cent of buyers looking for an equestrian property within the region in which they currently live. A significant minority of 14 per cent came from London and nine per cent came from overseas.


In terms of age groups, by far the most popular demographic was aged 35 and over, with 58 per cent aged between 35 and 45, 32 per cent aged between 45 and 60 and 10 per cent aged over 60 per cent. A small number of buyers were aged between 25 and 35 (8%).


The vast majority of buyers are purchasing equestrian property to satisfy a hobby, with six per cent of purchasers buying for professional purposes.


Prospective buyers were also asked about their key priority when purchasing an equestrian property. The results highlighted that acreage was far and away the most important consideration, with 35 per cent of the vote. This was followed by 25 per cent who said location was the primary concern; 11 per cent would look for good hacking facilities; eight per cent said the condition of the yard should be the most important factor to consider. Just six per cent would put the size of the family home which came with the land as a first priority. Five per cent said the number of stables was the most crucial consideration, with the remainder opting for a gallop, horse walker and mnage as top priorities.


Nick Hole Jones continued: "The standard of equestrian facilities will usually take priority over the house. These are buyers who want only the very best for their animals and take pride in putting them first. Forget the old adage of putting the horse before the cart, the horse comes before absolutely everything when you enter the equestrian world!


With the London market booming, we are seeing increasing numbers of Londoners looking to sell up their three bed terrace house with a small garden in search of space, tranquility and the good life. However running an equestrian property does not come cheap and access to the Capital remains a priority for many buyers. It is therefore no surprise to see Home Counties top the location popularity list. The exception, of course, is Gloucestershire; however with its Royal county status and its roots embedded deeply in all things equestrian, it is another popular choice for those searching for an equestrian lifestyle."


www.hamptons.co.uk


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